Driving Sustainability with our Official Vehicle Sponsor

Media Release   |  Jun. 23, 2023

The Sanlam Cape Town Marathon is proud to announce the renewal of its partnership with Mercedes-Benz South Africa, as the Official Vehicle Sponsor of our highly anticipated event. As an iconic brand known for its luxury, performance, and innovation, Mercedes-Benz will provide a fleet of electric vehicles to lead out, support, and enhance our prestigious event, attracting thousands of running enthusiasts from around the globe.

The Sanlam Cape Town Marathon is not just a race; it’s an experience that celebrates the spirit of endurance, determination, and the beauty of the Mother City. This year, Mercedes-Benz South Africa aims to elevate the event to new heights by providing a range of vehicles that embody the brand’s commitment to excellence and sustainability.

One of the highlights of the Mercedes-Benz fleet will be the EQA and EQB, two cutting-edge electric vehicles that perfectly align with the ethos of the Sanlam Cape Town Marathon. Mark Raine, Co-CEO of Mercedes-Benz South Africa and Executive Director of Mercedes-Benz Cars South Africa, describes these vehicles as “athletic, sports compact SUVs with an exciting, progressive electro-aesthetic.”

“The EQA is the ideal companion for those marathon runners who lead an active, urban lifestyle,” Raine explains. “It is the perfect entry option into the luxury electric segment, combining dynamic performance with zero-emission driving. The EQB, meanwhile, offers the latest in digitalization and maximum practicality via an optional seven-seater configuration, ideal for a whole family of athletes. It complements the South African outdoors way of life in the most sustainable way.”

By showcasing the EQA and EQB during the Sanlam Cape Town Marathon, Mercedes-Benz South Africa aims to inspire athletes and spectators alike to embrace the future of sustainable living. These vehicles not only provide exceptional performance but also contribute to reducing carbon emissions, paving the way for a greener and more sustainable world.

As the Official Vehicle Sponsor, Mercedes-Benz South Africa’s partnership with the Sanlam Cape Town Marathon reflects its dedication to supporting local sporting events and fostering a sense of community. The brand’s commitment to excellence, innovation, and sustainability aligns seamlessly with the marathon’s core values, making it the perfect collaboration to create an unforgettable experience for participants and spectators.

Alongside the Sanlam Cape Town Marathon, they will set the stage for a remarkable race that showcases the harmony between cutting-edge technology, sustainable living, and the thrill of marathon running.

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